RAVELATIONS
[Personal Project]Ravelations is an exhibition located in New York’s Brooklyn Museum that aims to recall Europe's forgotten rave culture history from the late 1980s to early 1990s. Rave culture was arguably Europe's last big youth movement, and this exhibition delves into its impact on culture and how the social, political, economic, and technological conditions of the time reflected the emergence of rave as a counterculture across Europe. Specifically, Ravelations examines the ideologies and aesthetics of rave.
SCOPEBrand Identity
Brand Identity
Research Exploration
3D Exhibit Design
Advertising
By telling the story of rave through its visual and artistic legacy, exhibit goers are able to understand the aesthetic, political, and socioeconomic significance of what it meant to be partying in Europe in the 80s and 90s.
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Brand Voice: Irrevrent, Informational, Bold
